A survey released this fall by the Retail Council of Canada (RCDC) suggests that consumers may be tempted to shop on Boxing Day on Monday to take advantage of holiday deals.
This is the first time since December 2019 that consumers can visit commercial establishments to take advantage of post-Christmas sales without facing health restrictions related to COVID-19.
When the survey conducted by the firm Léger was published at the end of last October, the president for Quebec of the Retail Council of Canada, Michel Rochette, said he expected Quebecers to come back in-person celebrations and in-store shopping this year. He also felt that the financial concerns of Quebecers would not ruin their habits.
Last August’s survey of 2,505 Canadians found six in 10 respondents were affected by the economic hardship, but most participants intended to spend roughly the same amount, $790 each, that they planned to spend in 2021. This average rose to $588 in Quebec this year.
However, the survey showed that 18% of respondents intended to shop during the post-Christmas sales, compared to 28% during Black Friday and 21% during Cyber Monday and the following days, two events held at the end of last month.
On December 26, merchants and shopping centers in Quebec can open their doors from 1 p.m.