at Rolls-Royce, luxury is not experiencing the crisis

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Automobile: at Rolls-Royce, luxury is not experiencing the crisis

Automaker Rolls-Royce posted record sales last year. – (France 2)

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France 2 – A. Bouleis, C. Dubrul

France Televisions

Automaker Rolls-Royce posted record sales last year.

It is an iconic luxury car of the British royal family, but it is less and less the prerogative of the crowned heads of the world. Rolls-Royce has never sold as many vehicles as last year. Far from mass production, the manufacturer still delivered 6,032 models, 11 more than the previous year, an absolute record. Average price of these vehicles: almost 500,000 euros.

180 additional jobs created last year

They all come from a factory in the south of England, a workshop which, for the first time in its history, also assembles electric vehicles. The manufacturer also plans to produce 100% electric cars in 2030. A small revolution for the brand founded in 1904. After difficult years, success seems to smile again on the company, which even created 180 additional jobs last year. last year.


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