Pascale Socquet, executive director of Prisma Media: “We regret the departure of Gala from our catalog”

Two launches in one week! Prisma Media, n°1 magazine press in France (Here, Télé-Loisirs, Current woman, Capital…), is very active at the end of the season. The keys to my energy, bimonthly embodied by the author of bestsellers on personal development Natacha Calestrémé, arrives on newsstands this Wednesday, June 21.

On the 27th, it will be the release of Deadly Adele, a magazine version of Antoine Dole’s successful comic strip, and Prisma Media’s first foray into the youth press. The pre-subscription campaign is on track: 3,200 subscriptions for the first title, 1,200 for the second.

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These two novelties must compensate for the heavy loss of Gala, from which Vivendi must separate on the orders of the European Commission in order to be able to buy Lagardère. Gala, 127,000 copies are sold each week, more than seven million fans on TikTok, one of the most profitable titles in the press. It represents 10% of Prisma Media’s turnover. “It’s a regretful departure. We received around fifteen offers”confirm Pascale Socquet, executive director of Prisma, media guest of Célyne Baÿt-Darcourt.