Le Château returns to 37 stores Suzy Shier

(Toronto) Canadian retailer Le Château is making a comeback to brick-and-mortar stores.

Posted at 1:17 p.m.

The clothing brand says its latest collection is now available online and will be sold in 37 Suzy Shier stores across the country later in April.

The retailer says the new concept stores will carry apparel from both brands, with Suzy offering more casual, work and weekend wear, while Le Château focuses on eveningwear, including dresses, shoes and the accessories.

Le Château filed for creditor protection in 2020, joining the ranks of dozens of major retailers that have buckled under the weight of pandemic-related restrictions.

Suzy’s — the company behind women’s clothing brand Suzy Shier — stepped in to buy Le Château’s intellectual property.

Franco Rocchi, former manager of Le Château, now director of marketing for the Suzy/Le Château group, explained that the brand was born in physical stores.

“We couldn’t be happier to join the retail community in (shopping) centers,” he said in a statement. We are also proud to join our sister brand Suzy in stores now offering full service to our customers. »


source site-55

Latest