(New York) Pop music stars Post Malone and Doja Cat will headline this year’s Global Citizen Festival in New York on September 28, as organizers focus on mobilizing people young people to help solve the world’s pressing problems.
The COVID-19 pandemic has erased years of progress around the world in ending extreme poverty and these setbacks have been compounded by the wars in Ukraine and Gaza and complicated by climate change, said Hugh Evans, President and Managing Director of Global Citizen.
It estimates that around 10% of the world’s population lives in extreme poverty today and that the United Nations expects 575 million people to be at that level in 2030, despite long-term plans to ‘eradicate.
Global Citizen has long partnered with major artists – from Beyoncé and Jay-Z to Queen, from Stevie Wonder to Ed Sheeran – to bring attention to these issues and put public pressure on political leaders, people business and philanthropic organizations to support its initiatives.
The nonprofit organization says its events over the past decade have generated more than $14 billion to end extreme poverty.
Mr Evans said this year’s headliners have an important connection with young people, who play a vital role in changing the way leaders respond to current needs.
“There’s a reason why brand managers spend so much time speaking to this 16- to 30-year-old demographic, the key trendsetters for the next 40 years,” Evans said.
“Young people have the power to create enormous change when they come together. »
Post Malone embodies this feeling in his current music. Its current single Pour Me a Drink is a duet with Blake Shelton. And so far this year, he’s also teamed up with Taylor Swift, Beyoncé and Morgan Wallen.
Doja Cat, who is currently on a European tour to promote her hit album Scarletis also known for her collaborations.
“We can all play a role in helping end extreme poverty and championing equity,” Doja Cat said in a statement.
“I look forward to this great evening of positive change.” »
Tickets for the festival, which will also include performances by country star Jelly Roll and Puerto Rican singer and rapper Rauw Alejandro, are free. But they require committing to action on the festival website to “overcome poverty, defend the planet, or demand equity” – which usually involves writing to world leaders or posting on social media.
Associated Press coverage of philanthropy and nonprofits stems from the AP’s collaboration with The Conversation US, with funding from the Lilly Endowment. The AP is solely responsible for editorial choices.