As artificial intelligence has become a reality, the world of creativity feels threatened. Voice-over actors are sounding the alarm on social networks. Their struggle is relayed by an exhibition in Aveyron.
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Imagine a world in which our own creations, powered by artificial intelligence (AI), eventually take over us. In France, public figures are increasingly seeing their image or voice reused by AI applications. The organizers of the exhibition were fueled by this fear. Culture 2.0, don’t touch my creativity which is held at the MJC in Millau, in Aveyron, until April 20.
Dubbing actors, in particular, are mobilizing under the hashtag Don’t touch my VF, to express their fear of seeing their jobs eclipsed by voices generated by algorithms. This is the case of Brigitte Lecordier who launched the movement on social networks.
You probably grew up listening to her voice, without even knowing who she was, watching cartoons like Yes yes, Goku or Nicolas in Good night little ones.
The one who lends her voice testifies to the extent of the issues raised by AI in the cultural field where, according to her, the preservation of human creativity and artistic authenticity is threatened.
Vincent Fraisse, presenter at the MJC in Millau (Aveyron), was therefore directly inspired by this struggle. He relied on artificial intelligence to reinvent famous movie posters. Its goal is to reflect on a future where artificial intelligence emerges as a dominant force, which could well surpass us.
His exhibition entitled Culture 2.0, don’t touch my creativity resonates as an act of resistance, a call for the preservation of human creativity in the face of the growing omnipresence of technology.
To do this, he downloaded a free application, accessible to everyone, called IA Copilote. On the left, the movie icon tomb Raideron the right, its AI-generated replica. “With a simple description, I created a realistic adventurer who looks like the poster, without mentioning any names”he explains with a touch of admiration.
Yet despite the surprising details, inconsistencies persist. In this artificial reproduction of the film poster Bridget Jonesa surprising detail. “Here she has three legs”says Vincent Fraisse, pointing out the limits of this technology.
Visitors to this exhibition wonder about the future of this symbiosis between art and artificial intelligence: “It’s impressive, but at the same time scary. How far will it go ?” There lies all the thinking. A cry of alarm for a changing cultural world.
This exhibition is visible at the Hall Créa of the MJC in Millau until April 20. Facilitator Vincent Fraisse, head of the Culture 2.0 workshop, welcomes you to his club, all year round, for a succession of events around the digital and virtual era.