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Ten years for the magazine Vero

The magazine Vero celebrates its 10th anniversary and marks the occasion with a special issue that brings to life the magazine’s defining moments. An issue which is also that of Christmas, with the traditional cover page of Véronique Cloutier and her three children. “My children are starting to have experience, it’s a tradition that is a marker of time for me. I see them growing from cover to cover and I love Christmas! », confides the host in a telephone interview.

Véronique Cloutier has always loved magazines and is an avid reader. “For 20 years, every Friday, I went to get my magazines, Elle Quebec, Wink, Chatelaine, People, InStyle, Marie Claire, Oprah, Food Network Magazine… », says the one who never imagined having a magazine that would bear her name. “It’s a gift of life. My meeting with Louis and the professional team we formed took me much further than I could have imagined. He saw potential in me that I didn’t think of. It allows him to exercise his business side. He had the vision of creating a brand with the magazine, clothing, and the Véro chain. tv, and it allowed me to achieve so many things that make me happy,” she explains.

The magazine’s adventure began in 2012 when the couple Véronique Cloutier and Louis Morissette made the cover ofElle Quebec with her wedding photos. “I understood that it was a kind of test for TC Média to see the public’s interest before offering me a magazine and it worked, because the first magazine Vero was born in the fall of 2013.” In 2015, TC Media was sold to Quebecor and Véronique Cloutier “fell out of her chair,” she says. “We didn’t expect it and that’s where my life partner and business partner changed the game!” If it had been just me, I think the magazine would have stopped. Thanks to Louis, who wasn’t going to let himself be defeated, he said to himself, let’s roll up our sleeves, we’re going to do it ourselves, the magazine, and he launched into publishing! I had the impression that he was coming to my aid in this great gesture of solidarity. I am very grateful, we became masters of our destiny and we teamed up with Sophie Banford for this great adventure,” says the host.

The magazine Vero is a magazine that deals with social phenomena, health, well-being, fashion and beauty. There you will find cooking recipes, interviews and advice of all kinds. “We touch on social issues, we also deal with more sensitive questions, and I am very proud of it. It is a human magazine, open to difference and tolerance. I want to deal with all subjects, without judgment. I also want to make people understand social phenomena and new realities. I’m a working mother, and my concerns are similar to those of many people. And that’s what you feel in the magazine,” she says.

Her favorite magazine cover? That of spring 2022, where she wears an ensemble signed Isabel Marant. “I love this cover, the colors, the light, the denim outfit, it looks like me and there’s real magic. » And what does she want for the future? “Let it continue!” The magazine Vero is doing very well [une augmentation de 15 % des lecteurs par rapport à l’année dernière]. We still have so much to say, and our readers are there,” she concludes.

Two pop-up stores for Quartz Co.

Two Quartz Co. pop-up stores are opening in Montreal and Quebec City during the few winter months. In Montreal, it is located on Rue Sainte-Catherine, while in Quebec, it is at Place Sainte-Foy that we can purchase one of the Quebec brand’s high-end coats for men and women. Quartz Co. is simultaneously launching its new outerwear collection, which includes cute knits, accessories like toques, scarves, bags and quilted down coats, in classic colors like navy, black and gray, but also in more vibrant shades, such as orange, ivory and light blue. New this year, there is a small collection for children, with cozy blankets and snowsuits. We also thought about dressing the family dog ​​with a winter jacket designed so that he too can spend the winter warm.

Olivia Levy, The Press

Maggie Smith, muse of Loewe

Maggie Smith, 88, is the new face of the Spanish luxury brand Loewe. The British actress, who we saw notably in Harry Potter in the role of Professor McGonagall and in the series Downton Abbey, was chosen to present the handbag collection for the spring-summer 2024 season. In the campaign, Maggie Smith poses in a ruffled dress on a colorful sofa, or in a large coat, always chic and with a lively look. The comments on social networks, unanimously, are very positive: admirable, emblematic, inspiring and magnificent. There is no age to be a muse, and Jonathan Anderson, creative director of Loewe, understands this very well.

Olivia Levy, The Press

Tested and approved

Softening cream

Pleasant discovery of this new body cream from Omy Laboratoires, a great Quebec company producing tailor-made products, which arrives just for the return of the cold season. Designed with urea, calendula extract and vitamin E, especially for dry skin prone to itching (eczema, psoriasis, etc.), this cream has a rich texture which gives a sensation of immediate softness, and prolonged, on top of that. Slightly oily, it is ideally applied in the evening, to rough areas or even all over the body. Personally, our abused hands can no longer do without it! We also like its recyclable tube, made from sugar cane.

Price: $35.99 for 250 ml. Available online and at some points of sale.

Silvia GalipeauThe Press