French consumers are adjusting their holiday spending in light of economic challenges, with a slight decrease in overall budgets but an increase in Christmas meal expenditures. Tensions during family gatherings are common, with many avoiding controversial topics like politics and religion to maintain a pleasant atmosphere. Additionally, a significant number of individuals, especially younger ones, are reselling unwanted gifts, reflecting changing attitudes towards holiday presents.
French Spending Trends for Year-End Celebrations
Amid rising inflation and various economic and geopolitical challenges, the French have adjusted their spending habits for the upcoming holiday season. The average budget allocated per person for year-end festivities has seen a slight decline in 2024 when compared to last year’s figures, which include gifts for children and adults alike. However, there is a notable willingness to invest more in the Christmas meal, which is a cherished gathering for many. The average expenditure for this occasion has risen to approximately €132, marking an increase of €12 from 2023, according to a survey conducted by the CSA institute for Cofidis, published in November. Interestingly, more than one-third of the French population considers the purchase of local products essential to their holiday celebrations.
Topics to Avoid During Holiday Gatherings
While festive meals featuring delicacies such as foie gras, sparkling wine, and the beloved chestnut turkey can create joyful moments, they can also lead to uncomfortable situations. A study by Ipsos revealed that a significant number of people—73% of respondents—experience tension during family reunions. A primary concern for many is the obligation to celebrate with individuals they may not particularly enjoy being around; this sentiment resonates with 51% of those surveyed, especially younger adults aged 18-34, where the concern rises to 60%.
Avoiding contentious topics, particularly politics, is crucial for maintaining a friendly atmosphere during Christmas and New Year’s celebrations. A survey conducted by Preply among 1,500 French individuals highlights that discussions about politics should be off-limits, especially in light of recent governmental announcements. Additionally, international political issues, such as the Israeli-Palestinian conflict, can also lead to heated debates. Instead, light-hearted conversations about the weather or sharing cooking tips are recommended.
Family disputes can also escalate tensions, whether stemming from past disagreements over inheritances or differing parenting styles. Other sensitive topics include war and religion, which 37% and 34% of respondents, respectively, prefer to avoid. Instead, consider discussing popular culture, such as this year’s bestselling books or music, or sharing experiences from recent live comedy shows or exhibitions.
Moreover, discussing personal relationships can sometimes cause discomfort, particularly when family members advocate for single living over cohabitation. Differences in perspectives on sexuality can also be contentious.
Once the festive meal is over, attention turns to the gifts exchanged during the holiday season. Recent trends indicate that many French individuals, particularly younger ones, are reluctant to keep the gifts they receive. According to the eBay-Kantar barometer of Christmas gift resale, which was revealed earlier this month, about 44% of respondents admitted to having resold a Christmas gift. Young adults aged 25-34 are especially keen on this practice, with expectations of earning an average of €58 from resales, compared to €38 for those aged 35-44.