Power of Influence | Free Practical Guide to Boosting Engagement

Every week, The Press presents advice, anecdotes and reflections for leaders, entrepreneurs and managers.



The board

Free Practical Guide to Boosting Engagement

Do you feel like some employees have quietly resigned from their position? Are they frequently absent for no reason? Are they avoiding other colleagues and not participating in group activities? Altrum, a Quebec company specializing in employee recognition, offers a free guide in which you will find tips for re-engaging your teams and fostering a positive work environment. For example, regularly conducting anonymous, quick surveys on employee satisfaction allows you to know in real time what is going on in their heads. Once a year is clearly not enough. Another strategy: communication. Listen to them by looking at them with empathy. “Reading body language is a powerful way to confirm verbal cues,” says the guide, which specifies that “when employees feel heard and appreciated, they work harder and smarter to provide value.”

Source: Altrum

Visit the Altrum website

PHOTO KENT NISHIMURA, THE NEW YORK TIMES

Shou Zi Chew, CEO of TikTok

The phrase

“With time, confidence will come”

This is what the CEO of TikTok said in an interview with the American magazine Wired. Shou Zi Chew, who grew up in Singapore, became CEO of the Chinese company in 2021. He was educated in the UK, worked for Goldman Sachs, and joined venture capital firm DST Global, where he led a team of investors in ByteDance. Shou Zi Chew believes TikTok is mistrusted because of its Chinese origins – and the government openly spying on its citizens – but he believes it has taken very serious approaches to trying to earn that trust and bridge that gap, including by putting data in a third-party environment.

Source : Wired

Read an article from Wired (in English)

The inspiration

How older Australians stay engaged and happy at work

As Australians live longer and healthier lives, more people are retiring later, ABC News Australia reports. Figures from the Australian Bureau of Statistics (ABS) show the average age of people retiring has increased from 57.4 in 2004-05 to 64.8 in 2022, with the overall average over the past 20 years being 61.4. What motivates older workers to stay in the workforce? A 77-year-old freight handler says he enjoys working alongside younger people because of their infectious energy. “The most important thing is the respect we have for each other,” he says, adding that he is supported, well looked after, treated with kindness and professionalism. About 30 Australian companies now offer grandparents leave, allowing them to take up to three days off when their grandchildren are born and lend a helping hand to the new parents. Another Australian says he retired at 80 after teaching technical trades in secondary schools for 30 years, his second career, where he flourished.

Source: ABC News Australia

Read an article from ABC News Australia (in English)

The trend

Noisy office: nuisance and commercial opportunity

After years of remote work, post-pandemic employees are grappling with office distractions, magazine reports Forbes. Solutions range from office phone booths to libraries to, surprisingly, adding more sound. The VP of marketing at Argent, a smart cryptocurrency wallet, says that when he tries to work, the distractions and noise of his open office make him 40% less productive than at home. Music blasting from headphones and the voices of his colleagues grab his attention, while the sound of software engineers tapping away at keyboards gets on his nerves. All of these complaints represent a business opportunity. Vendors are now successfully selling everything. There are services that distribute nature sounds to drown out voices, while furniture manufacturers offer materials that take acoustics into account. Some employers are distributing noise-canceling headphones and even building tools to help workers alert their colleagues when they need to focus.

Source : Forbes

Read an article from Forbes (in English)

The thing

Three Ways to Overcome Summer Sales Slumps

Two-thirds of businesses suffer a drop in sales during the summer, the magazine reports. Entrepreneurwhich offers three solutions. 1. Send postcards every week; they generate 600% more revenue per lead. Postcards may not sound as appealing as a flashy social media ad, but they leave a lasting impression. Research shows that direct mail has an average engagement rate of 95%. Plus, the effectiveness of postcards is unsurprising given growing digital fatigue. 2. Increase your marketing budget in the four to six weeks leading up to summer to get more leads in the pipeline. You can send additional postcards, create more video ads for Instagram or YouTube, or hire another sales professional to make phone calls, send texts, and follow up. 3. Reactivate old customers with new offers. For contacts you’ve had for years who still haven’t purchased a product, send them a special offer in the mail.

Source : Entrepreneur

Read an article fromEntrepreneur (in English)


source site-63