With its issue dedicated to influencers, France 2’s investigative magazine has just broken a digital audience record.
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975,000 viewers for Further investigation on the “business of influencers” on September 11 in the second part of the evening. A score in the average of the previous numbers. But it was on digital that the show became a phenomenon: seven days after the broadcast on France 2, more than a million people watched it on France.tv.
This is the first time that a program from France Télévisions has been seen more in replay than in linear. It is mainly young people who have connected to the platform. Average age: 29 years old. Something to delight the presenter of the magazine whose issue tomorrow evening will be devoted to the quality of tap water in France.
Is tap water really drinkable?
10M French people would be affected by the presence in water of residues of a #pesticide exceeding the quality limit.
Is there a risk for the health of users?⏰#ComplementDenquete Thursday at 10:50 p.m. on @France2tv pic.twitter.com/5aCJG3QTP7
— Further investigation (@Cdenquete) September 20, 2022
Tristan Waleckx is Célyne Baÿt-Darcourt’s media guest.
How can everyone be better informed?
Participate in the consultation initiated as part of the European project De facto on the Make.org platform. Franceinfo is the partner