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Long confined to an aperitif, rosé wine is becoming an exceptional product, worn in particular by celebrities who invest in the vineyards of the south-east. Brad Pitt, Tony Parker or even Patrick bruel have teamed up with the best sommeliers to create high-end bottles. In ten years, rosé exports have increased by more than 500%.
In the heart of Provence, he had hitherto been discreet. In a domain, in the middle of olive trees, an unexpected winegrower is busy. The singer Patrick Bruel started four years ago in the middle of the vine. “We said to ourselves that even if it meant making a rosé, we might as well make a slightly exceptional rosé. Obviously, it keeps all its promises.“says the singer. His rosé is in its third year and bears his mother’s first name, Augusta.
Rosé has even become the domain of the stars. Brad Pitt paved the way in 2012 with his now world-famous wine. Since then, the director of Star WarsGeorge Lucas, or basketball player Tony Parker, also got into it. Without becoming an owner, the singer Kylie Minogue partnered with Château Sainte Roseline wine. In ten years, rosé exports have increased by 500%.
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