“We are going to give the names” of those “who have not respected the rules”, announces Bruno Le Maire

“We will give the names of influencers who have not respected the rules” in the coming days, announces Bruno Le Maire on Wednesday May 3 on franceinfo. “The Directorate General for Competition, Consumer Affairs and Fraud Prevention [DGCCRF] is fully mobilized” against online commercial offenses and scams, and in particular those of influencers, underlines the Minister of the Economy.

30 infringements on 50 controlled sites

“50 influencer sites” have been checked since the beginning of the year. “It’s Three More” than usual, says Bruno Le Maire. 30 violations were observed on these 50 sites.

Already in January, the DGCCRF had published a report indicating that “6 out of 10 influencers” did not comply with the regulations. Several practices are pointed out: non-explicit paid partnerships, prohibited promotion of certain products, tax exile or accusations of scams.

“It Can’t Be the Wild West”

Bruno the Mayor

on franceinfo

“This is unacceptableinsists the minister. There will be sanctions, criminal prosecutions”he explains, while specifying that he wants “protect influencers who do a great job”.