To manage the rapid growth of your SME, you need to be able to rely on a solid bond of trust with your financial institution. Here is the proof.
As part of the “In the shoes of an entrepreneur” series, in collaboration with the National Bank, Sophie Robitaille, co-founder of Novafor Equipment, proposed to Angelo Liberatore, her account manager, to meet three challenges in order to soak up the hectic daily life of the business selling health and safety equipment for work at height and forestry, located in Blainville.
Since 2019, Novafor Equipment has chosen to focus its activities on the sale of equipment, given that this component has grown significantly in recent years. In 2020, the company grows further and creates a new distribution company to serve customers across Canada.
In 2022, Novafor Equipment acquires a fourth building to increase storage capacity to cope with its rapid growth. Throughout this period of major decisions, the team at the head of Novafor Equipment was able to benefit from the sound advice of its National Bank account manager.
To the National Bank, entrepreneurs are accompanied through all the important stages of their journey. To fully understand the bond of trust that unites companies and their account managers, don’t miss the next clips in this video series!