Two former Bio C’Bon executives sent to criminal court for deceptive commercial practices

Thierry Chouraqui and Jean-Bernard Brissaud, respectively former manager and founder of the Bio C’Bon convenience stores, will be tried next May for deceptive commercial practices. They are accused of having made several thousand investors subscribe to risky financial products without properly informing them, AFP learned on Friday, August 2.

The two men were also “de jure” and “de facto” managers of a company called Marne & Finance, liquidated at the end of 2023, and which marketed financial products for nearly ten years that were riskier than they appeared, according to the notice to victims sent on July 19 by the Paris prosecutor’s office, consulted by AFP.

The two men are accused of having been able to mislead about the “characteristics” of the products offered for sale, through financial advisors or wealth management advisors. The two products in question, “Immo Capital Builder System” and “Bio C Bon builder”, were intended to contribute to the development of Bio C’Bon’s commercial activity, or to acquire commercial premises. The sum invested was accompanied by a promise to recover the funds in time and guaranteed interest, but the financial risk was much greater than many investors thought.