Having XXL eyelashes is becoming easier and easier thanks to the beauty houses that are struggling to formulate ingenious and innovative products. This year, the Bourjois brand distinguished itself with the launch of a new range of mascaras with an innovative brush that must “twister” to act in an unprecedented way on the eyelashes.
An extraordinary brush
“Twist Up” mascaras are equipped with a revolutionary 2-in-1 brush capable of combining length and volume. The “normal” and straight position of the brush allows you to lift, separate and stretch the eyelashes for a first extreme lengthening effect. The second “twisted” or “twisted” position gives volume and densifies everything for an XXL doe eye effect.
A simple and effective formula
At the heart of the formula: collagen, keratin, revitalizing agents based on biotin, natural bamboo extract… a cocktail that allows you to take care of the eyelashes, even when they are made up. We also note that the eyelashes are more voluminous and denser after 30 days of use, which proves that in addition to sublimating the eyelashes with a nice thick black coat, it helps in the growth and preservation of their health.
Having become viral on social networks because of its effectiveness and low price, Twist Up The Volume mascara quickly became number 1 in sales in France with no less than 160,000 mascaras sold. Today, around 2 mascaras are sold every minute in France!
Mascara Twist Up The Volume – BOURJOIS, available in two colors
Elizabeth Sall