The selection | A novelty in the mobile application of La Presse

The Press presents La Sélection, a new space in its mobile application that allows you to consume information differently by quickly and easily finding the essential content of the day and week. In the same place, you will find the essential content selected by the editorial team, the articles of your favorite columnists and editorialists, the list of the most consulted articles and suggestions according to your reading habits.

Posted at 7:00 a.m.

“Our mobile application is used monthly by nearly 775,000 regular users, nearly half of whom consult it every day. It is recognized for its news feed and its unique and user-friendly interface that allows you to know everything about breaking news. Our newsroom publishes a volume representing more than 120 news items per day for our readers. The La Sélection space has thus been designed to bring together the best of our daily content in order to make it shine to its full potential and allow readers to easily and quickly find the essentials of the day and week, explains Jean-Marc De Jonghe. , Vice President, Strategy and Digital Products. The selection thus offers a new reading ritual and a renewed experience in our mobile application. »

The selection is accessible in the lower right corner of the mobile app screen. The Press and takes you to a single segmented content feed in the form of several successive carousels. The tree structure of the space ensures the balance of the volume of information and energizes the presentation of the contents by introducing a navigation distinct from the main thread of the application.

For François Cardinal, vice-president Information and assistant editor of The Pressthe addition of this space makes it possible to integrate the notion of editorial choice into the mobile application.

The selection emphasizes the rich and original content that we produce every day, with a preference for the texts and files that we consider essential to fully understand the news. We have thus simplified the task of readers by offering them, in the same space, the essentials to read every day.

François Cardinal, Vice-President Information and Deputy Publisher of The Press

Concretely, this new space is introduced by the selection of the day which offers the choices of the editor, the chronicles and editorials, suggestions according to your interests and your reading habits and a list of the day with the most consulted articles. Further down the feed, the best content of the week is presented in four distinct groupings: “The essentials”, made up of notable chronicles and reports, “Purchasing power” to guide you in your choices, “Living well” to inspire and entertain you, “The positive angle” with stories that do you good and finally the winners of the week, with the articles most viewed by our readers.

Discover the new La Sélection space in the latest app update (versions equal to or later than iOS 6.0 and Android: 5.3.63.0). Take note that this app update is available for iOS 14 and above and Android 7 and above.


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