The ready-to-wear brand Gap France “temporarily” ceases its online sales activities

According to a CFDT union representative, a Parisian store of the sign, which employs around 350 people in France, must close at the end of March.

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After Kookaï, Camaïeu or Pimkie, a new ready-to-wear brand is in difficulty. The Gap France teams are “temporarily constrained[e]s to stop e-commerce orders to guarantee sufficient quality of service”, can we read on the site of the sign, property of the Bordeaux businessman Michel Ohayon, Tuesday, February 21.

>> Camaïeu, Gap, Go Sport, Galeries Lafayette … The empire of businessman Michel Ohayon in turmoil

“It’s been about a week since the online sales activity has been closed”, told AFP Brayan Brandao, CFDT union representative of the sign, which employs some 350 people. The trade unionist also confirmed information from the magazine’s website Capital that one of the brand’s Parisian stores, located on avenue des Ternes, in the 17th arrondissement of Paris, would close by the end of March.

“The rent was due at the beginning of January, there was a revaluation by the owner who made it go from single to double and Gap France decided to withdraw because the rent was becoming too high in relation to the turnover” , says Brayan Brandao. Contacted Tuesday morning by AFP, the parent company of Gap France, Hermione People & Brands, was not “not able to confirm or deny this information” immediately.


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