the American brand of hair care enriched with shea butter, which is all the rage on TikTok, is coming to Monoprix!

It is well known that shea butter is a leading natural ingredient when it comes to skin nutrition and hair nutrition. Thanks to the nut of this tree, which grows only in the wild in the wooded savannas of West Africa, a precious oil is produced (which solidifies into butter when the temperature drops) … and its nutritive power is today so known on a world scale that we find this famous butter in hundreds of skin care and hair care products.

In the United States, the Shea Moisture brand of hair care (Shea literally means shea), has decided, as the name suggests, to make shea butter, the flagship ingredient of all its products (a butter of organic and fair trade shea). If the effectiveness of its shampoos, conditioners and masks was known locally, it has just crossed borders all over the world … thanks in particular to TikTok. In 2021, the brand has indeed found itself at the heart of the buzz, quite simply because many users of the platform have praised the merits of the products. If some have observed conclusive changes by integrating the brand’s products into their routine, others claim that the products have “saved” their hair … and after testing, we understand why this craze!

@lillianbabaian

#SheaMoisturePartner / Sharing my shower routine with @SheaMoisture # Costco # hairtransformation # hair # hairroutine # showerroutine # SheaHairForAll

♬ original sound – Lillian Babaian

@jadeellawalker

Shea Moisture literally saved my hair # hairroutine # sheamoisture # GoBoldColorista # LiftYourDream # hairtransformation

♬ Swish Swish – Katy Perry

@lillyvanbrooklyn

Go get that silky hair girls !! # hairtok # transformation

♬ original sound – pledge

@darceymariahair

For all of you asking what my favorite shampoo is ✨ # sheamoisture # hairtok # Coming2America # fyp

♬ SHE IS THE MOMENT – haley

@curlsbykeish

this shea moisture mask is MAGIC i stg. # curlyhair # naturalcurls # hairproducts # sheamoisture # hairmask

♬ SHE IS THE MOMENT – haley

Shea Moisture arrives at Monoprix
Designed for textured hair, Shea Moisture offers treatments without sulfated foaming agents, for a softer, silicone-free formula, for natural volume. Good news, the most fashionable hair brand of the moment on social networks is coming to Monoprix! Finder of the finest beauty brands, Monoprix now offers 13 Shea Moisture brand references on its shelves, already full of essential brands, and HERE on the eshop. Discover the different ranges to find the one that suits you best!
Coconut & Hibiscus

Composed of coconut oil, hibiscus extracts and silk proteins, this range restores shine to curly hair and helps redefine curls by preventing frizz.

Jamaican black castor oil

Based on Jamaican black castor oil, shea butter and peppermint, this range has been designed for natural hair, chemically treated or damaged by heat, in order to strengthen and revitalize it

Manuka Honey & Mafura Oil

The association between manuka honey, matira oil and certified organic shea butter from this range, provides intense hydration to dry and weakened hair, the most curly.

Manuka honey & yogurt

This range is intended for dry and brittle hair, wavy to curly. Its formula with manuka honey, matira oil and yogurt extract, gently repairs damaged hair.
Elisabeth sall

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