Swedish public radio Sveriges Radio ceases its activities on Twitter

Swedish public radio Sveriges Radio (SR) announced on Tuesday the end of its activities on Twitter, after similar decisions in the United States and Canada in the face of the controversial choices of Elon Musk’s social network.

“Sveriges Radio has for some time downgraded its presence on Twitter and we have now taken the decision to stop being active on the platform altogether, as well as to remove a series of accounts,” it said on its blog. the most listened to group of antennas in the Nordic country.

“We need to focus and prioritize SR’s online presence, and Twitter has just changed over the year and become less important to us,” explained the public outlet’s social media manager, Christian Gillinger.

Last week, the American public radio NPR became the first major media outlet to leave Twitter in protest against the new policy of the network, bought by billionaire Elon Musk in October for 44 billion dollars.

On Monday, public media group CBC / Radio-Canada did the same after Elon Musk’s platform decided to label it “government-funded media”, lamenting an attack on its “independence” via a “misleading” label.

Swedish public radio, whose main account has a “publicly funded media” label, however, did not protest the point, considering it to be a “correct definition” of SR funding.

Both Swedish Public Radio and Television (SVT) are 100% public.

Pay for certification

The departures of major media from the Twitter platform come amid the implementation of a controversial new certification policy, the network from April 20 granting its famous blue tick only to those who will pay to use it. .

At the beginning of April, she thus removed this check mark from the main account of the American daily The New York Times (55 million subscribers), in another gesture of defiance towards a respected media, but considered too left by some of the conservatives.

Since he bought the firm from the blue bird, Elon Musk has also relaxed the moderation of content on the network, letting back many users banned because of messages inciting hatred or falling under misinformation. He also dismissed with a vengeance, reducing the group’s workforce from 7,500 to less than 2,000 employees.

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