Who is in the best position to imagine a dream soft toy? The little ones themselves, according to IKEA, which, through its annual drawing competition, has drawn on the imagination and creativity of young people from around the world.
Five funny characters out of 66,259 proposals came out favorites and materialized in the ephemeral Sagoskatt collection.
The Sagoskatt collection, from IKEA
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PHOTO PROVIDED BY IKEA
The “bird” doesn’t like math. He’s a bit silly, says Nick, its 10-year-old creator (United States), but he’s very sympathetic on the other hand and makes a squeal when you press on his stomach.
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PHOTO PROVIDED BY IKEA
The “sandwich friends” – Peanut Butter and Marmalade, one creamy and the other chewy – work together, but can also be pulled apart to make a sandwich. They came straight out of the imagination of Audrey, 10, from Saskatoon (Canada).
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PHOTO PROVIDED BY IKEA
The “cat” is a curious and joker friend who has the color of dreams, according to Liepa, 8 years old (Lithuania).
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PHOTO PROVIDED BY IKEA
A fried egg: this is the sound emitted by this happy character who loves yoga and football, and wonders where the eggs come from. By Zosia, 7 years old (Poland).
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PHOTO PROVIDED BY IKEA
The “mermaid dog” is a mysterious hybrid and a superhero imagined by 9-year-old Savva from Russia. He lives in an underwater cave and helps people and animals.
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With this initiative, the Swedish giant is committed to supporting the United Nations Convention, which stipulates that playing and developing is one of the fundamental rights of children.
All proceeds from sales will go entirely to local initiatives that defend this right ($ 4.99, in-store and online).