The pretty tourist month of August in the city of Colmar. 60% of professionals surveyed by the tourist office estimate that attendance was better in August of last year. With an average hotel occupancy rate of 84%. The number of inquiries in the offices of the tourist office is clearly increase compared to August 2021 (+26%) and approaching 2019 levels (-10%).
53% of establishments received mainly French customers. The international clientele was mostly German, then Belgian and Swiss. But also from the Netherlands, Italy and Spain. 73 nationalities were welcomed at the counter.
The majority of French tourists who come to the tourist office are from the Grand Est (18%), Ile de France (14%), Auvergne Rhône-Alpes (11%), Pays de la Loire and Upper France.
Only problem : inflation and the cost of fuel in particular have limited spending on tourism and leisure.