New stores for Quartz Co. and WANT Les Essentiels
The Quebec coat brand Quartz Co. is opening two pop-up stores, one in Montreal and the other in Toronto. And it is in the heart of downtown, rue Sainte-Catherine Ouest, that the Montreal boutique is located. In this beautiful bright space, the new collection of winter coats for men and women is highlighted, as are certain products from the WANT Les Essentiels brand, which the brothers Jean-Philippe, François-Xavier and Guillaume Robert have bought. in June. “A pop-up store is to test the location with regard to affluence until the end of winter,” explains Jean-Philippe Robert, president of Quartz Co. and WANT Les Essentiels. “In Montreal, we have significant brand awareness, customers are there. In Toronto, this ephemeral store located in the Yorkdale shopping center, is to promote the brand, explore new markets, with the intention of opening more permanent stores. ”
PHOTO MARTIN TREMBLAY, THE PRESS
Jean-Philippe Robert, President of Quartz Co. and Want Les Essentiels
In recent years, the Quartz Co. brand has been present abroad, in 15 countries. “We have distributors in different countries, in the United States, but also in European countries as well as in Asia, particularly in Japan. We are also thinking of opening ephemeral spaces in New York and Paris. Our products work well, we have a large sales network. It must be said that the Canadian winter coat has a very good reputation around the world. “We have a real specificity in winter products here, we are unbeatable and this is what makes our success internationally,” said the president.
The clientele includes people of all ages. The cuts are classic, timeless, and the coat resists the cold while being ultralight. “We try on a coat and we don’t want to part with it! launches Jean-Philippe Robert. They are made with recyclable ethical down. For the past year, the brand has also offered personalized service: you can make an appointment in store to go and try on different coats. “People like it a lot, they look at the models online, and then when they arrive in the store, the selection of coats is ready. The experience is more efficient and personalized. One can always also enter the stores spontaneously. ”
Note also the opening of a new WANT Les Essentiels store in Mile End, right next to Quartz Co., on De Gaspé Avenue. “These are two brands that have a lot of affinities and that are evolving well. »There are bags, shoes, sweaters, wallets and even maple syrup! “It’s a nod to our father and our uncle, who have been making maple syrup in Lanaudière for four generations! It’s been two years since we made a small Quartz Co. cuvée presented in a pretty bottle, ”concludes Jean-Philippe Robert with a smile.
Visit the Quartz Co. website Visit the WANT Les Essentiels website
Rose Buddha partners with Mitsou and Abeille Gélinas
PHOTO PROVIDED BY ROSE BUDDHA
Mitsou and Abeille Gélinas in their set signed Rose Buddha
The eco-responsible clothing brand Rose Buddha partners with Mitsou and Abeille Gélinas to launch its first collection of loungewear. The two sisters took inspiration from Japan to create comfortable and relaxed clothing cuts. The set imagined by Mitsou is made of Tencel, a fiber nicknamed ecological silk, because it is very soft, while Abeille’s is made of organic cotton. Everything is made in Quebec and available online.
Visit the Rose Buddha website
Robin des bas
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PHOTO PROVIDED BY RONNYPHOTOGRAPHY.COM
Robin des stockings, model Ana Roy Cloud, made in collaboration with artist Ana Roy, $ 20
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PHOTO PROVIDED BY RONNYPHOTOGRAPHY.COM
Black funfetti stockings, $ 20
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Going into business while helping others is the idea of Robin des bas, created by two friends, Max and Fred. For each pair of socks sold, a pair is given to people in need, including Accueil Bonneau. The stockings, in multiple and varied colors, are unisex and comfortable. In three years, Robin des bas donated 50,000 pairs of stockings.
Visit the Robin des bas website
It’s Knotvember
PHOTO PROVIDED BY NŒUDVEMBRE
The bow tie is a creation of Philippe Dubuc.
The eighth edition of Nœudvembre invites Canadians to fight against prostate cancer of the testis by wearing the bow tie created by designer Philippe Dubuc. Once again this year, there are many ambassadors: Magalie Lépine-Blondeau, Julie Bélanger, Jean-Philippe Wauthier, Chantal Petitclerc, Sébastien Benoît and many others support the cause and have posed in front of the photographer’s lens. and actress Julie Perreault. The bow tie and pocket square signed Philippe Dubuc are available at a cost of $ 40 on the website.
Visit the Nœudvembre website