“Gna gna gni, gna gna gna.”
When I hear “morality dispensers” groups tell us that our television is not virtuous enough, not perfect enough, not exemplary enough, I always hear this sound in my head: “Gna gna gni, gna gna gna. »
The Quebec Council for Eco-responsible Events (CQEER) wonders why local television characters drive so much in SUVs.
“The protagonists’ vehicles are often too big or too polluting in relation to the real needs linked to the scenario.”
But since when did the Thing Council get involved in storylines? Leave us the fuck alone!
BE CAREFUL, DO NOT DO THIS AT HOME!
In 2022, the CQEER analyzed episodes of District 31, All the life, 5e rank, The eye of the storm, The escape, The fault, Happiness, Leo, Counter offer And From Pierre to girl.
Among the major conclusions of this study: “The use of the solo car is over-represented compared to other modes of transport.”
And (be careful, this is a big blow) “of the times when residual materials were thrown away – even if it was rare to see the sorting gesture – 75% of the times, they were not sorted correctly”.
No, but can you imagine that? What does the police? When will there be a parliamentary commission? Everyboy inside! Stop your children from watching TV, otherwise they will start “not sorting their waste correctly”!
“My sweet lord!”, as my mother-in-law would say, putting her head in her hands.
On the CQEER website (which only has female employees), you can also find all kinds of other little moral lessons “Gna gna gni, gna gna gna”.
I’ll copy and paste this for you: “Product placement: what if it also related to sustainable development? Imagine: the police characters of District 31 who, instead of pouring coffee, would have glasses of Kombucha Gutsy. Or the lawyer Ariane Beaumont in Breakups use Zorah natural beauty products to face another day as a fighter.”
And this other pearl of wisdom: “Mentalities and behaviors are changing: participate in this evolution. What if the characters from your favorite TV series met at a metro station to go have a drink? Or did the hero or antihero dressed by a Quebec eco-designer drive an electric car instead of a large SUV or a traditional sports car? When will the hockey player take out his brown bin? It is well known that the small and big screen influence behavior. Use your power positively!”
Misery, they talk to us as if we were in an episode of Master key while they are aimed at adults who write or produce TV.
How many times will we have to remind ourselves: a TV series is not a public service announcement!
What will the next case be? When a character has sex, will their condom have to be biodegradable?
VIRTUE SIGNALS
“When television repeatedly shows us actions that are not eco-responsible, it normalizes them,” declared Duty the co-director of the CQEER Sophie-Laurence H. Lauzon.
I was reading that and the only thing I saw was, “Gna gna gni, gna gna gna.”