Kick-off this Wednesday of the summer sales placed under the sign of purchasing power

A few days ahead of previous years, the summer sales open this Wednesday in Meurthe-et-Moselle and in the Vosges, as for the rest of the country. Nancy merchants hope to do good business during the 4 weeks planned despite some small concerns that could come to stop the gears.

Decline in purchasing power

This is the major concern of the moment: the rising inflation which leads to a drop in purchasing power among consumers. Will she prevent them from coming to have fun in the store? Not so sure according to Sébastien Duchowicz, president of the showcases of Nancy, the association of merchants of Nancy. “During sales periods, we know that customers make reservations. In recent days, it has been a regular flow in the shop to come and do some scouting“, he explains while still expecting more calculated and considered purchases than usual.

Weaker stocks

The credit card will therefore perhaps heat up a little less this year. But if it blazes, it will have to be done in the first days of the sales. This time, it is not certain that the sale items are still available July 19, for the end of the promotions. All because of the Covid: “Our stocks are a little less substantial since we didn’t know how we were going to work over the spring-summer period.“, confides Sébastien Duchowicz. “It will go very quickly. We know that we will continue on the latest sales prices that will last until the autumn-winter period, but if you want to find good deals, you will really have to come in the first days.“, he concludes.


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