is the city the new capital of luxury in France?

Thursday March 17, impossible to miss the last 6000 m² building of the LVMH brand in Vendôme (Loir-et-Cher). Within two years, the group wants to hire 350 people. “It is an action that is very meticulous and you should not rush”, testifies Ketty Lévêque, a newly hired leather worker. To make a luxury bag, entirely handmade, it takes four weeks.

“We had sales which had a very significant growth (…) we are recruiting new craftsmen, we are building new workshops”indicates Jean-Christophe Goursaud, director of the Vendôme Louis Vuitton workshops. To make its bags, the group opened a training school. In 18 months, students learn the trade. “I didn’t do anything with my hands anymore”, testifies Marie-Laure Mauchien, leatherworker. For the inhabitants of Vendôme, this establishment is positive for generating new jobs.