In the eye of the dragon | David Côté, from LOOP Mission, among the dragons

A new investor will join the show In the eye of the dragon next spring. David Côté, co-founder of LOOP Mission, will be in five of the ten episodes of the 11e season. He will share a rotating chair with Isabèle Chevalier.



Véronique Larocque

Véronique Larocque
Press

Viewers of the show will remember the passage of David Côté and his partner Julie Poitras-Saulnier in front of the dragons in 2018. Their circular economy company LOOP Mission, which revalorizes foods put aside by the food industry by making them transforming into juice, has grown dramatically after the episode aired.

Last season, they were both the first contestants to step into an investor’s chair for a show. This time, David Côté becomes the first entrepreneur who took part in the show to wear the official title of dragon.

Nicolas Duvernois, Christiane Germain, Georges Karam and Marie-Josée Richer, all regulars on the show, will be back on the panel.

Entrepreneurs who wish to participate in In the eye of the dragon can still apply. The registration deadline has been extended to Monday, December 6 at 11:59 p.m.

Access the registration form


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