in the Cher, a baker forced to increase the price of his baguette

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FRANCE 3

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France 3 Center Val De Loire, M. Jarry, V. Billy, D. Vandal-Morin – France 3

France Televisions

LThe price of the baguette increases. A 30% increase is expected in the coming weeks. This is a direct consequence of inflation, but also of the energy crisis. Illustration in Nançay, in the Cher.

In Nançay (Cher), the baguette of Gabin Girault, baker and pastry chef, costs 1 euro, and the tradition, 1.20 euro, an increase of 5 and 10 cents. This is the first time in 14 years that its prices have increased. “Completely legitimate. And he should have even done it long before, surely”, confides a client. “Better a small increase than not having a baker”believes another woman.

Gabin Girault’s new prices are far from covering inflation. In his bakery, he saw manufacturing costs explode: + 20% for yeast, and + 40% for salt, among others. “Today, 100% of the products we use to make a baguette have increased”, laments the craftsman. However, he does not intend to raise prices again. “No one is ready to put 1.50 euros in a baguette. And we don’t want to sell a baguette for 1.50 euros”. The purchase of a less greedy oven would cost him 50,000 euros, but the banks do not follow. He then saves as much as he can, and has been closing the afternoons for a month. The bakers’ federation fears serial bankruptcies.


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