Its spokesperson, the comedian Jérémy Demay, and the concept of his television advertisements were attacked during the Bye 2023; However, Meubles RD saw the imitation of Pierre-Yves Roy-Desmarais in the popular end-of-year review as an honor.
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We can say that the Quebec company Meubles RD has a good sense of humor. “We had a nice surprise yesterday at Bye, our advertising with our spokesperson Jérémy Demay was parodied. Big wow at the performance of Pierre-Yves Roy-Desmarais. It’s a good start to the year with a lot of humor,” she wrote on her Facebook page, garnering more than 7,000 likes and a few hundred positive comments.
“Your reaction amazes me as much as the quality of this sketch; it’s all in your honor,” wrote an Internet user, Alain Pelletier. To which the company responded: “Long live self-deprecation!”
“One of the funniest parodies for me yesterday,” said Yvon Duchesneau. His comment garnered 64 likes.
Reaction
On Facebook, Jérémy Demay praised the work of the entire team of bye.
“A big “well done” to the entire production of Bye-bye, it was excellent. Special mention to the impeccable imitation of Pierre-Yves Roy-Desmarais. I laughed hard! I even wrote to him that he is better than me in myself. Admit that he looks deliciously like me!” His post was “liked” by more than 8,500 people.
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Baptized RDGUEU furniture, the sketch took up the concept of real television advertising which uses an empty set to present the furniture for sale. The comedian and spokesperson explains that if the furniture there is less expensive than elsewhere, it is because there is no decoration to be charged to the customer, unlike other businesses.
The now famous line “We don’t live in the store!” is repeated a dozen times by an exalted Pierre-Yves Roy-Desmarais who, in addition to being hilarious, looks exactly like the real Jérémy Demay.
“When marketing hits the nail on the head, that’s what it’s like,” added a certain Carl Dubois.