We talk more and more about this augmented version of the Internet. But the metaverse is also about jobs. The theme is at the center of a show which is being held from Monday, September 19 in Paris.
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The SME show, at the Palais des Congrès in Paris on Monday September 19 and Tuesday 20, focuses on meta-processors. Jobs that are emerging from the ground and that will become reality in the months – or only the months – to come. According to Pierre Paperon, president of the France Meta association, we can count on 10 to 20,000 jobs in France linked to the metaverse within a year and one million in the world by 2030.
The biggest companies that have become involved in the metaverse are in two sectors: luxury and sports equipment. The winning trio to date is Nike, which has achieved 140 million euros in turnover in the metaverse, Gucci and Adidas. On the French side, Carrefour has taken a space in the Internet of the future. And according to Pierre Paperon, all the big companies are in the process of setting up teams to embark on this new universe.
These meta-businesses are, in the front line, with the meta-agencies, these specialized agencies that will provide advice, design and development. They will allow companies to have a place in the metaverse. But there will also be metabrokers or metareal estate agents who will make it possible to acquire the best places in the metaverse for companies that want to be present there. We will also find the site designers, those who will design and develop the metaverse shops. Because you will have to invent their storefront, think about the circulation of people inside: in the metaverse, you will have other people around you. And specialists could then emerge again, such as meta-insurers, to insure the goods you are going to acquire in NFT. Finally, metalawyers and metamediators to settle the disputes that will arise.
Pierre Paperon speaks of a few months to see his professions appear, two to three months. Obviously? the formations are not ready. According to him, we will therefore see a lot of “gold diggers”, auto-entrepreneurs and founders of start-ups who will most certainly brew millions of euros in this internet of tomorrow.