La Baie, a historic department store on Sainte-Catherine Street, is closing, marking the end of a significant retail era in Montreal. Originally known as “MORGAN,” it was founded in 1845 by Henry Morgan, who revolutionized shopping with display counters. The store moved to its iconic location in 1891, becoming a staple for nearly 70 years before being sold to Hudson’s Bay Company in 1960. This closure highlights the ongoing evolution of the retail landscape.
The End of an Era: La Baie’s Closure
The iconic department store on Sainte-Catherine Street, known as La Baie, is set to close its doors, marking the end of an era that dates back to the Belle Époque. Following the closures of other notable department stores like Simpson and Eaton, La Baie is the latest to bid farewell to its loyal customers.
This closure raises questions about the future of retail in the area. The majestic building that housed La Baie has a rich history, having originally been known as “MORGAN.” It’s hard to believe that this once-thriving establishment would face such a fate.
The Legacy of Henry Morgan
In the early 19th century, Montreal witnessed the emergence of its first department stores, which played a crucial role in shaping modern shopping experiences. Among these pioneers was Henry Morgan, who arrived in Canada at the age of 24. With a modest background and a dream to succeed, he opened his first store in 1845 in what we now know as Old Montreal. His shop specialized in woolens and imported fabrics, quickly gaining popularity.
The Morgan family was innovative in their approach, becoming the first retail outlet in Canada to utilize display counters, drawing inspiration from the renowned department stores of London and Paris. In 1891, they made a bold move by relocating to Sainte-Catherine Street, a decision that transformed the shopping landscape of the area. Their new store, a stunning red sandstone building at 587 Sainte-Catherine Street West, showcased four floors of merchandise and became a cornerstone of Montreal’s commercial life for nearly 70 years.
However, by 1960, after 115 years of operation, the Morgan family decided to sell the business to the Hudson’s Bay Company, signaling the end of their storied legacy. As we reflect on the history of La Baie and its predecessors, it becomes evident that the retail landscape is always evolving, reminding us that change is the only constant in business.