for the first time in 20 years, the price of the Cristaline water pack will increase by 10%

The Cristaline water bottle is the best-selling product in supermarkets, and it is also the cheapest bottle. But the brand will increase its prices by 10%. Cristaline is also caught up in inflation. “I didn’t know it, but I know that everything is increasing. So we are simply resigned”, testifies a French

The price of this low-cost water had not changed for almost twenty years. This increase is partly due to that of plastic, essential to manufacture the bottles. Indeed, the price of this material is soaring, with an increase of 39% last fall. Another reason: with the rise in fuel prices, transporting the goods inevitably costs more for the company. It will therefore pass on its costs to the distributors. According to Olivier Dauvers, specialist in mass distribution, consumers could soon see the price climb on their receipts.