Ferrari inaugurates a new factory and accelerates into electric vehicles

The famous Italian manufacturer of luxury sports cars has just inaugurated a new state-of-the-art factory, to produce, in particular, its first 100% electric model.

In Maranello, near Modena, in the north of Italy, its historic headquarters, the luxury car manufacturer Ferrari inaugurated a new state-of-the-art assembly site on Friday June 21. This site will see the birth of the models of the future, the big leap towards the very first 100% electric Ferrari sports model which must be produced from 2026. The purchase price is 500,000 euros per unit compared to 350,000 for the last one. thermal model. It’s a revolution for the prancing horse brand.

Ferrari speaks of “e-building“, a state-of-the-art building. The complex covers a little more than four hectares (42,500 square meters precisely), all for 200 million euros. The site will accommodate both the production of internal combustion engines (traditional thermal engines), as well as hybrid and electric motors.

If all goes according to plan, the building could begin production within weeks, powered in part by more than 3,000 solar panels installed on the roof. Ferrari promises that the factory will be entirely powered by renewable energy by the end of 2024, in particular with the recycling of the energy used for battery tests through accumulators. This new site will also produce strategic electrical components, such as high-voltage batteries and axles. From 2025, the new line will be able to produce the Purosangue SUV and the SF90, Ferrari’s very first plug-in hybrid sports car. Orders are already flying out.

Fully electric models, and hybrids, should represent 60% of the group’s overall production by 2026 and 80% by 2030. Today Ferrari has four hybrid models. Within two years, 40% of Ferrari’s financial investments will be allocated to hybrid cars, 35% to fully electric vehicles, enough to boost profits even further. Founded in 1947 by Enzo Ferrari, the brand has already broken all records in 2023 with a net profit exceeding the billion euro mark for the first time.