Posted at 11:00 a.m.
Launch: the 10th anniversary of the Atelier b boutique
The Atelier b boutique is celebrating its 10th anniversary and is launching a book to highlight the event. This book, very neat, is in the image of the Montreal brand of minimalist clothing for women, men and children. It retraces the 10 years of the space, which includes a boutique and a creative workshop founded by Catherine Métivier and Anne-Marie Laflamme.
PHOTO PROVIDED BY ATELIER B
In the book which celebrates 10 years of Atelier b, with a very neat linen cover, there are texts and photos on the events which marked the 10 years of the shop.
“It was in 2011 that we settled in this boutique-workshop located on Saint-Laurent Boulevard to welcome customers, but also to have a space to organize cultural events. We like the unifying side of this space, which we have been missing for the past two years,” says Anne-Marie Laflamme in an interview.
Over the years, the two co-founders of the brand have organized photo exhibitions, book launches and musical performances, including those of Milk & Bone and Elliot Maginot. On the fashion side, Atelier b is a clothing brand with clean lines. Pants, t-shirts, jackets and shirts are made in Montreal, a zero waste manufacturing process. “We work with natural fibres, linen, cotton, tencel, and everything is made within a radius of 5 to 10 km. It’s part of our values to be an ecological and responsible brand,” says the designer.
The challenge to last today? “It’s not easy, but diversifying has always helped us. We have many sales channels, online and in store. We also do corporate design like aprons for restaurants and corporate uniforms. We also collaborated with the Museum of Fine Arts during the Thierry Mugler exhibition where we produced a series of cushions. We also teach fashion design at university. These different revenues allow us to be a growing company,” says Anne-Marie Laflamme, for whom the transmission of know-how is important.
The Atelier b brand hopes to launch very soon a range of objects for the home with the same values as its clothes, minimalist, aesthetic and ecological. “We work with our textile scraps to create hangers and lampshades. It will be soon, we can’t wait, ”says Anne-Marie Laflamme.
Campaign: the 5and edition of the campaign Different like you
PHOTO BERTRAND EXERTIER
Véronique Cloutier is wearing the Différent comme toi sweater, sold for $50.
The Louis & Véro Foundation is launching the 5and edition of the campaign Different like you. Four models of unisex sweaters, hoodies and t-shirts are launched for the occasion, three for adults and one for children, with the campaign slogan Different like you, that celebrates the difference. The jerseys are available on the Foundation’s online store or in one of the San Francisco stores. The Louis & Véro Foundation, founded in 2016, has the mission of creating permanent living environments for people with autism over the age of 21.
Ready to wear: Rose Buddha launches its first jeans
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PHOTO PROVIDED BY ROSE BUDDHA
The Paradis jeans, $138, by Rose Buddha
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PHOTO PROVIDED BY ROSE BUDDHA
The Nirvana jeans, $138, by Rose Buddha
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Rose Buddha, a Quebec company best known for its eco-responsible leggings, is launching its first two models of jeans. The Paradis jeans are dark blue high waisted skinny jeans and the Nirvana are wide leg jeans, offered in a lighter blue. The fabric is soft and stretchy. Both jeans, on sale for $138, suit all body types and are made ethically and locally. Rose Buddha creates clothes using recycled materials, natural and organic fibers.
Collection: Birkenstocks by Manolo Blahnik
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PHOTO PROVIDED BY BIRKENSTOCK
The sandals are in pink and blue velvet.
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PHOTO PROVIDED BY BIRKENSTOCK
The models feature the sparkling buckle signed Manolo Blahnik.
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PHOTO PROVIDED BY BIRKENSTOCK
The collection also includes black leather sandals.
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It’s spring and fashion lovers have something to rejoice! Designer Manolo Blahnik launches a capsule collection of sandals with Birkenstock. The famous designer of luxury shoes revisits the two classic models of the German brand, Boston and Arizona, available in three colors. It is a marriage between aesthetics and comfort with a touch of glamour. The sandals are made of pink or blue velvet or black leather, and adorned with the famous glittering buckle that made Manolo Blahnik famous. The latter also confided that he loved Birkenstocks and that he often wore them. In 2019, 25 million pairs of Birkenstocks were sold worldwide. Last year, Birkenstock became the property of French luxury group LVMH. Maybe we’ll see Carrie Bradshaw, a fan of Manolo Blahnik’s high heels, wearing Manolo’s Birkenstock sandals in the second season ofAnd Just Like That… !
Be careful, luxury has a price. You have to pay between $840 and $1010 depending on the model. The sandals are on sale now, with a second limited edition launching in June.