fashion news

New fashion and beauty from here and elsewhere.

Event: the MAD Festival back in August

The MAD Festival, formerly Fashion and Design, will be back on the Place des Festivals from August 24 to 27. With its new identity, unveiled last fall, the event further affirms its art and entertainment aspect, without neglecting fashion. For this 23^e edition, the festival will bring together 150 local and international artists for free shows, art installations, parades and a pop-up market. Some thirty fashion designers, including Guillaum Chaigne and Lakuachimoto, will present their most recent creations, as well as students from LaSalle College, UQAM’s École supérieure de mode and Marie-Victorin College. On the performing arts side, the public will be able to attend musical performances by LouPhelps and Claudia Bouvette as well as dance performances by Collection MG.02 and UMOJA.

New: personalized and refillable facial treatments

The Quebec company Omy Laboratoires does not stop innovating: after having introduced personalized face care by developing an online artificial intelligence tool, its products are now available in brand new refillable bottles. This unique container for three types of products (serum, day cream and night cream) is made up of a glass bottle and a springless metal pump, both of which are reusable and recyclable. Just replace the refill when you finish your product – at a lower cost and while limiting waste.

Price: $64.99 to $84.99 ($54.99 to $74.99 for top-up only), online

Mademoiselle Earth presents a Balinese-inspired collection

Designer Alexandra Cyr draws inspiration from her travels around the world to create clothes for her brand, Mademoiselle Earth. For the spring-summer 2023 collection, it was Bali, Italy and Vietnam that inspired the designer. “It is made up of pretty Balinese-style dresses with a very bohemian and romantic look, there are also chic suits, linen jackets and pants. These are all original creations,” Alexandra Cyr tells us. There are also silk blouses and scarves, and leather bags from Italy. The Mademoiselle Earth boutique is located at 367B, rue Saint-Paul Est, in Old Montreal.

Red Nails at Etiket

Le Rouge à Ongles, a French brand of vegan nail polish, is coming to Etiket, a beauty products store in Montreal. Le Rouge à Ongles is a young brand created in 2020 whose varnish is made of natural and renewable materials and which highlights the art of speaking with the hands. Fun fact, the different colors are named after the districts of Paris. There is Montmartre red, Ménilmontant lilac, Belleville mint green, Montparnasse orange, Louvre black and Palais Bourbon pink. The nail polishes, which cost $29, are on sale now online and in store at Etiket, 1826 Sherbrooke Street West.