Exclusive Data on the Authenticity of Fruits and Vegetables from France: Insights from the Fraud Control Agency

Surprise inspections in Toulouse’s markets revealed labeling discrepancies, with some vendors misrepresenting the origins of their produce. Officials emphasized the need for compliance with regulations, demanding traceability documents from vendors. Recent statistics highlighted significant issues, with thousands of inspections uncovering violations leading to warnings and fines. Farmers have called for increased scrutiny to ensure fair practices, expressing hope for continued enforcement while remaining ready to protest if necessary.

Unannounced Inspections in Toulouse’s Markets

In the bustling downtown market of Toulouse, fraud enforcement officials conducted surprise inspections without prior notice. One agent approached a vendor, stating, “We are here to examine the display of fruits and vegetables to ensure compliance with labeling regulations.” He went on to emphasize the importance of confirming the authenticity of the French products being sold.

Labeling Concerns and Compliance Checks

Amid the vibrant stalls, zucchinis were marked with ‘Spain’ labels, while tomatoes indicated ‘Morocco.’ In contrast, some salads and cabbages proudly claimed ‘Origin France.’ Claire, another agent on-site, explained, “We will verify the origins against the delivery notes to ensure they match the labels.” However, a challenge arose when the vendor could not provide the necessary delivery documentation. “Please email us the traceability documents within three days for the products available today,” one agent requested, allowing them to continue their investigation once the documents were submitted.

The director of population protection in Haute-Garonne, Daniel Hirschy, elaborated, “What we see at markets or supermarkets is just the visible part of the iceberg. We trace back to wholesalers and suppliers to unveil the complete picture.” According to recent statistics, out of nearly 10,000 inspections conducted in France during 2024, around 3,000 revealed discrepancies, as reported by the General Directorate for Competition, Consumer Affairs, and Fraud Control. The investigations led to 1,807 warnings and 590 compliance injunctions. In serious cases of intentional deception, authorities issued 564 administrative fines and criminal reports.

A notable case involved a company in Lectoure (Gers), which faced a €30,000 fine for misleading commercial practices, with €15,000 suspended. This company had falsely labeled nearly 34 tons of parsley sourced from Spanish and German suppliers as French. Similarly, a major wholesale fruit and vegetable company from Tarn was fined €14,000 for mislabeling onions from the Netherlands, Spain, and Chile as ‘Origin France.’

“We need to elevate these efforts, but any progress is a step in the right direction,” commented a farmer from Île-de-France. The recent increase in inspections targeting supermarkets and industrial suppliers aligns with the demands of farmers, who have long advocated for stricter regulations. Kévin Brouillard, a farmer in Île-de-France and vice-president of the Rural Coordination of Essonne, expressed hope that authorities will maintain their rigorous efforts in the upcoming months. He warned, however, that he is prepared to resume protests if necessary.

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