Quebec series Splendor and influence, All day And Lakay Nou stand out at MIPTV in Cannes. They appear in the Fresh TV list, which lists TV productions that are off the beaten track and that we must see on the world stage.
The selection was revealed in two stages, Monday and Tuesday, at the Palais des Festivals in Cannes, during the major international TV content market, which is in full swing until Thursday.
Satirical comedy by Marc Brunet (The heart has its reasons, Like me) starring Anne Dorval and Philippe-Audrey Larrue-Saint-Jacques, Splendor and influence is expected on the ICI Tou Extra. tv in just a few weeks, but already it’s attracting attention. At least that of the research office responsible for drawing up this annual list, The Wit, which monitors trends on the small screen.
According to Mélanie Ratté, vice-president, distribution and international business development, at Zone3, this selection gives the project “extraordinary visibility”.
“The Fresh TV sessions in Cannes are the most popular. People are lining up. It’s always a full house. It’s great publicity to important players in the international television industry. And when a series is selected, it means that it is daring, that it is original, that it is trendy…”
Directed by Isabelle Garneau (bye, Between two sheets) and Jean-François Chagnon (Leo, The appendages), Splendor and influence parodies the world of influencers.
Anne Dorval and Philippe-Audrey Larrue-Saint-Jacques are the hosts of a reality show reserved for content creators. Mathieu Dufour, Naïla Louidort, Pascale de Blois and Yannick de Martino also appear in the credits.
Despite this little information, an aura of mystery surrounds the series. In Quebec, no extract has been leaked so far. Zone3 allowed Virginia Mouseler to present a trailer at MIPTV, on the condition that it was broadcast on closed circuit, to reduce the risk of leaks.
“ Splendor and influencee, it’s a truly unique series, insists Mélanie Ratté. With The heart has its reasons, Marc Brunet had fun with the codes of American soaps. This time, he had fun with the codes of reality TV. »
Toutoune surprise
Still on the format side, the selection of All day took Monique Lamoureux by surprise. The co-president of Avanti-Toast, the production house behind the show, planned to present it to the international market next fall, since it has just landed on Véro. tv, on ICI Tou. TVExtra.
PHOTO PROVIDED BY RADIO-CANADA
Mélanie Couture, Mélissa Bédard and Guylaine Guay try cheerleading in All day.
Directed by Anicée Ouellet (Double occupation, An almost perfect dinner), the eight-episode documentary series shows Mélissa Bédard, Mélanie Couture and Guylaine Guay pursuing activities that seem reserved for young and thin people, such as boxing, yoga, water slides, cheerleading and rock climbing.
Usually, series like this talk about weight loss and the challenges of losing weight. All day, it’s feel-good. It shows that feeling good about yourself is important.
Monique Lamoureux, co-president of Avanti-Toast, reached by telephone in Cannes
Renamed Big Girls Just Wanna Have Fun Too in English, All day appears on the Fresh TV charts alongside blockbusters like Deal or No Deal Islanda tropical version of Banker currently airing on NBC. According to Monique Lamoureux, its selection “accelerates” its discoverability. Supporting evidence: Tuesday, less than 24 hours after the announcement, the Quebec producer received a message from an important Finnish actor, curious to know more.
“It piques people’s curiosity. This is a great push. »
Diversity sought
Only one Quebec title has carved out a place for itself among must-see fiction. It is Lakay Noua series in 10 episodes, directed by Ricardo Trogi (nineteen eighty one, Guys) and co-written by Frédéric Pierre, Catherine Souffront and Angelo Cadet, which paints the portrait of a couple of Quebecers of Haitian origin stuck between two generations: their very modern young children and their very traditional parents.
PHOTO PROVIDED BY RADIO-CANADA
Catherine Souffront and Frédéric Pierre star in the series Lakay Nou.
In a message sent by email, Frédéric Pierre speaks of an “immense honor” and an “unbelievable reward”. This selection comes two weeks after Séries Mania, this international TV festival organized in Lille, France, where Lakay Nou was chosen by Radio-Canada – with Splendor and influence – to represent Quebec.
“It’s two great pats on the back for my first project as producer and co-writer. It gives you energy to continue! », writes the actor, who is currently filming the next season ofAlerts.
Presented this spring on ICI Télé, Lakay Nou appears on the Fresh TV list with five other comedies highlighting diversity, a trend that is very present on the small screen. In one of them, entitled Trizombie (Belgium), five friends with Down syndrome try to save the planet from a zombie infestation.
We can also cite Faithless (Ireland), which paints the portrait of an Irish-Egyptian father who raises his three young daughters alone, and Miles From Nowhere (New Zealand), which tells the story of a young New Zealand Muslim who strikes up a friendship with a secret service agent tasked with spying on his community.