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Spain: between tradition, celebration and business, the golden days of the Seville feria
Direction Seville, in Spain, the capital of Andalusia and flamenco. For a week, the city lived to the rhythm of carriages and costumes for the traditional feria.
(France 2)
Direction Seville, in Spain, the capital of Andalusia and flamenco. For a week, the city lived to the rhythm of carriages and costumes for the traditional feria.
In Seville (Spain), the April Fair and a city within a city. Carriages replace cars and flowers in hair, embroidered shawls and XXL ruffled dresses flood the streets. “It’s not a costume, it’s our traditional outfit”, warns a woman. Most of the party takes place in casetas, ephemeral houses where people live with family or friends for a week. “We drink, we eat, we dance and we chat with friends,” explains a participant.
The opportunity to do business
Life in the casetas is punctuated by Sevillian dances. But the feria is also a very serious affair, during which political alliances or juicy contracts are signed. The influential Juan Carlos Calixto is at the head of the caseta of the port of Seville. “We invite friends, but above all customers, a lot of customers. Here, it’s easier to do business. It’s an ephemeral city, it only lasts a week but the links we create last for the rest of the year. the year”he said.
