Aloe vera, Vitamin C, hyaluronic acid … these are the most sought after ingredients from the world of skincare in Europe

Aloe Vera: a star ingredient in the world
Through this long-term study, we learn that Aloe Vera is the most sought-after skin care ingredient in the world. It is indeed at the top of the list of 37 unique countries. Its soothing, purifying and anti-bacterial properties make it a must-have ingredient and we understand why!

The most sought-after ingredient in France is …
In France, the most searched ingredient on Google is … Retinol! Are we also concerned about wrinkles and aging of the skin? Everything leads to believe. We note that this ingredient is also top in Belgium, Poland, Spain and Norway. If the three most sought-after ingredients in Europe are Aloe Vera, Vitamin C and Retinol, we note that in the United Kingdom, the top is sought is salicylic acid. Against all expectations, in Germany, Glycerin is at the top of the ranking.

A peek in the rest of the world
In the United States, Canada and Australia, the most sought-after ingredient is hyaluronic acid. In South America, Aloe Vera and Retinol are the two ingredients that are reaching the top in Mexico, Brazil, Colombia, Venezuela and Argentina.

These products with natural ingredients that are popular internationally
In addition to looking at the most searched ingredients, the Skincare Hero study also analyzed trend data to find the most popular skin care products for each ingredient. The opportunity to discover that:
– Aveeno Oat Repair Cream is the most popular Aloe vera cream,

– The Ordinary brand has the most sought-after vitamin C product with its famous Vitamin C Suspension 23% serum for less than € 6.

– CeraVe’s regenerating skin serum won the crown of the most wanted retinol product

Other popular products include:
Paula’s Choice Cult 2% BHA Scrub

SkinCeuticals Resveratrol BE

Dr Jarts Cicapair Corrective Cream

Mario Badescu rose toner

Elisabeth sal

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