After relaxing political ad rules in January, X begins aggressively pitching political advertisers; AdImpact estimates 2023-24 US election spending at $10.2B (Patrick Coffee/Wall Street Journal)

October 16, 2023

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Patrick Coffee / Wall Street Journal:

After relaxing political ad rules in January, X begins aggressively pitching political advertisers; AdImpact estimates 2023-24 US election spending at $10.2B — Musk’s volatile leadership of the social-media platform has pushed down its prices—which might give it an edge

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