“Are you sure you read the list correctly bro?” replied the French international, after the fast-food chain mistakenly included the Monaco player in a message of support for the Blues.
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Is it a dump or a communication stunt? The sequence, in any case, reacted on Twitter. While French international Wissam Ben Yedder was not selected by Didier Deschamps for the World Cup in Qatar – France will play their first match on November 22 against Australia – the fast-food chain KFC, official sponsor of the Blues, had the misfortune to include the Monaco striker in a tweet of support.
It goes straight into the hall of fame of brand tweets. pic.twitter.com/QRlOxOW9k3
— Charly M. (@SeriousCharly) November 14, 2022
The message, which has since been deleted and mentioned several players including another absentee, Paul Pogba, made the French striker react. “Are you sure you read the list right bro?” replied Wissam Ben Yedder, citing KFC’s deleted tweet. The sponsor of the French Football Federation then apologized: “Sorry, we were so hoping you were part of it…”
This is not the first time that KFC has been talked about. In September, the vice-president of the chain in France, Alain Béral, had estimated than Kylian Mbappé, in full “youthful crisismade a “caprice” about the position of the Blues striker on image rights in the France team – Kylian Mbappé and other players believe that they must be consulted prior to the commercial operations of the FFF. In a statement, the group said it regretted the words of its vice-president.