A look at the rise of AI-generated virtual influencers, with some charging thousands of dollars to promote products, leading to concerns from human influencers (Cristina Criddle/Financial Times)

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Cristina Criddle / Financial Times:

A look at the rise of AI-generated virtual influencers, with some charging thousands of dollars to promote products, leading to concerns from human influencers  —  Hyper-realistic ‘virtual influencers’ are being used to promote leading brands — drawing ire from human content creators



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