(Quebec) The Conservative Party of Quebec bought an ad on Facebook to boost its rally held Tuesday noon in Trois-Rivières. The electoral law prohibits any paid advertising, including those on social networks, during the first seven days of the electoral campaign.
Posted at 3:18 p.m.
Éric Duhaime once again sold out at this gathering. Advertising purchased for a sum not exceeding $199 would have reached between 100,000 and 500,000 people, according to data from the social network.
Under election law, the party could be fined anywhere from $5,000 to $50,000, depending on the seriousness of the violation.
The PCQ said it immediately removed the advertisement after being questioned by The Press. It would be a misstep of his communication team.
“We did not know that this advertisement had been purchased,” said the press secretary of the Conservative Party of Quebec, Cédric Lapointe. “There are no others that we know of. »
This ban will be in effect until September 4. The law provides only one exception for nomination meetings. A second advertising ban is scheduled for October 3, election day, but social networks are exempt. It only covers radio, television and newspapers.