Sources: X brought in just over $600M in ad revenue in each of the first three quarters of 2023, down from $1B+ per quarter in 2022 (Kurt Wagner/Bloomberg)

December 12, 2023

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Kurt Wagner / Bloomberg:

Sources: X brought in just over $600M in ad revenue in each of the first three quarters of 2023, down from $1B+ per quarter in 2022 — – X to miss internal goals for ad revenue, people familiar say — Musk’s personal tweets continue to scare off advertisers

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