Surprise, the famous jewelry brand Aparanjan finally unveils its creations in the heart of a magnificent boutique in Paris! A nice way to come full circle for the brand which is preparing to celebrate its 7th anniversary and which also includes the name of the French capital in its title. Because yes, if Caroline Ohanian, the founder, launched her project in Marseille, you should know that she was born in Paris. We also note that the name “Aparanjän” simply means “bracelet” in Armenian, which is a nice nod to the designer’s origins.
Make way for jewelry!
It is in the heart of the Marais that the boutique Aparanjan Paris
has nestled and ironically (or perhaps not), it imposes itself on “rue du Trésor”… as if to warn us that it contains hundreds of them. It’s a fact: the jewels found there are real treasures, pretty golden and silver nuggets, ready to accompany us in our daily lives, from days when our mood is minimalist and chic to others when it is more sophisticated and bold.
As in the beginnings of the brand, the jewelry is always creations made by hand, in France and assembled in the workshop. On the menu: necklaces with sparkling pendants, trendy chains, timeless necklaces, initial necklaces, fine rings, oversized rings, chain rings, mesh bracelets, but also earrings, hoop earrings and other ear jewelry. In summary, paradise for lovers of precious gold jewelry looking for durable and quality accessories. A beautiful setting directly inspired by the one already opened in Marseille, to discover the famous jewelry that has been all the rage on social networks for almost a decade.
The Parisian boutique Aparanjan Paris opens its doors to the public this Saturday, September 30, 2023.
Aparanjan Paris, 10 rue du Trésor – 75004 Paris.
Elizabeth