Dim tights will once again be made in France

The famous tricolor brand announces the relocation of almost all of its production currently based in Germany.

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The Dim logo on the facade of the factory in Autun (Saône-et-Loire).  (JEAN-PHILIPPE KSIAZEK / AFP)

It is the production of around 19 million pairs of tights that will cross the border. The site which employed 90 people in southern Germany has just closed and the underwear firm Dim Brands International, which owns Dim but also Playtex, will repatriate production to the Autun site in Saône-et-Loire.

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Autun is indeed the historical cradle and the main unit of Dim which already produces around 60 million pairs of tights per year.

Sustain Autun

The objective is to ensure that more than 90% of the group’s footwear items are now knitted in Autun, simply to bring the local company back to sufficient profitability and ensure its long-term existence. The shareholder specifies that the Autun site currently has unused capacity and that it is a question of making the most of it. As a result, the additional production of tights repatriated from Germany must be done with more or less the same workforce. Autun today employs 600 people and a hundred temporary workers.

Dim is owned by Dim Brands International, an entity which is itself owned by an American investment fund based in California. The Regent Fund – which owns no less than 500 companies worldwide, in the fields of technology, industry and media, etc. – bought the Autun site in 2021. Ten years ago, before knowing several owners, the company had more than a thousand employees, compared to 600 today.

A new page turns

Dim is also a diminutive. Founded in 1953, the company was then a small hosiery company which manufactured chic and inexpensive stockings originally marketed under the Bas Dimanche brand. Sun for Sunday, the day of the week when those who could put on their finest attire, including stockings and tights. Having become a symbol of Made in France, Dim now claims to be the leading French brand of underwear and intends to remain so.


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