(Detroit) With the Tonale, Alfa Romeo is counting on Quebec to double its sales in the country.
Hit or miss
It’s not the last chance model, but we’re getting close. Alfa Romeo, along with the 13 other brands of the Stellantis group, now has just under 10 years to demonstrate that it is a sustainable company. A status that it has not yet achieved here, as elsewhere in the world. Will the Tonale, its latest addition, be a game-changer?
1/10
The management of the four-leaf clover brand remains optimistic about recruiting new customers. Although it is well aware that some of its historic attributes – engines that sing loud and clear and transmissions that crack like whips – will pay the price for the energy transition. There remains the style, but also the dynamic qualities that have been the hallmark of the Milanese firm for almost 113 years.
The Tonale (pronounced Tonalé) gives a taste of the Alfa Romeo of tomorrow: elegant, stylish, a bit pugnacious and resolutely more ecological. “More banal too,” sigh fans of the Italian brand, recalling that although the Tonale was born in Italy (see our boxes in the “Specifications” tab), it is based on an architecture originally designed by Jeep. A crime of lèse-majesté for the Alfisti of the first hour. The latter can console themselves by examining the competition, which also does not always use components from the “nobility on wheels”.
rake the widest
For once, the Canadian approach differs from that adopted by the Americans. The latter only include the hybrid motorization with rechargeable socket in the Tonale catalog. In Canada, this one also raises its hood to a 100% gasoline engine. A development strategy that allows the Tonale to be positioned directly against its competitors in terms of price. And also, says Mike Szymkiewicz, planning manager at Stellantis Canada, “to score points in the Prairies, where vehicles with a wire at the wheel are not yet very popular”. But in Quebec, yes. Especially if said vehicle qualifies for government rebates, as the Tonale does.
Useful precision, the Belle Province absorbs a third of Canadian sales of compact utility vehicles. This is what makes Alfa Romeo management believe that it has the opportunity to double its Canadian sales with the help of Quebec.
Doubling seems like a lot, but you have to remember that year after year, the Italian brand sells some 1,000 copies in the country. Of this number, Ontario (45%) and Quebec (35%) represent its main markets.
Make an arrow of any wood
Revealed at the 2019 Geneva Motor Show in its concept form, the Tonale is in a way the Italian counterpart of the Dodge Hornet. Both vehicles share the same assembly line.
Apart from the symbolic “scudetto” (name given to the triangular grille) adorned in its center with what some consider to be the most beautiful automotive logo in the world, the Tonale has tone. Elegant and refined, the bodywork of the Tonale exhibits neither the aggressiveness nor the flashiness of the Hornet.
To stand out, always from the Hornet, Alfa Romeo injects a dose of Latinity on board the Tonale. This can be seen in the upholstery, the arrangement of colors and a few nostalgic nods that only brand aficionados will recognize. This is the case of this instrumentation block – entirely digital, but the “legacy” mode projects the counters of the past – which is discovered under the bustier of the dashboard. The finish, far from being flawless, is not in tune with the exterior line. If they are skilled when it comes to clothing or household appliances, why are Italian designers so misguided when designing a car interior?
That said, the Tonale has the merit, compared to the brand’s other creations, of having progressed in the field of ergonomics. With the exception of the cumbersome paddles for manually selecting the gearbox ratios and the firing button placed around the steering wheel, nothing to complain about. The centrally placed digital screen is easy to read and navigation is quick and enjoyable.
In terms of habitability, the Italian utility aligns with its main rivals. However, we will not dwell on the accessibility of the rear seats – the narrowness of the notches is in question here – and visibility. This is hampered by prominent pillars (A and C).
We don’t take the lead
As mentioned above, the Tonale is based on the architecture of the Jeep Compass. Alfa has however been able to optimize it by retouching in particular the geometry of the suspensions and the gear ratio of the steering.
The Tonale negotiates the curves imperturbably and handles with all the more ease as its hybrid engine, “torqueous” as desired, does not pay into excessive impetuosity. The 288 hp are not lacking in grip, but do not overthrow everything in their path.
The weight of electrical hardware is felt. The fundamentalist Alfists will shed a tear when they no longer hear the divine music of the exhausts, but the neighborhood, not so much.
The important thing to remember is rather its ability to travel some 50 km without the said exhausts emitting the slightest sound. A performance possible as long as we apply ourselves a little. In this regard, the Tonale could do better by offering, for example, to set the intensity of regenerative braking yourself. This variation seeks to demonstrate that one can appreciate an Alfa Romeo without rushing it. Moreover, the suspensions are not deliberately firm, regardless of the size of the tires.
At the wheel, the 100% petrol Tonale (2L engine) is closer to the image one has of an Alfa. Lighter, barely less swift, this livery turns out to be more twirling to drive. Less oversteering. More vivid. The faster steering and the very small torque effect felt during a frank acceleration contribute to this liveliness. However, we would have liked a dual-clutch gearbox, which would have been less sluggish than the one currently offered.
Due to its more fuel-efficient nature, the Tonale’s hybrid configuration is the sensible choice. Especially since it is eligible for government rebates (federal and provincial). In doing so, this Alfa loses a bit of its soul, but could still win new customers.
Alfa Romeo Tonale
Price range
From $44,995 to $57,495
Eligibility for government rebates
Yes, plug-in hybrid version
Visible in dealerships
NOW
Consumption
- 9.7L/100km (2L)
- 8.8 L/100 km (Hybrid)
WE love
- fast steering
- Version 2 L animated
- Considerate Suspensions
We love less
- Unresponsive 9-speed gearbox
- Limited settings (hybrid version)
- Weight (hybrid version)
Our Verdict
Spirit, are you there?
Technical sheet
Engines
- 2.0L: L4 DOHC 2.0L turbo, 268 hp (with premium gasoline), 295 lb-ft of torque
- Hybrid: L4 DOHC 1.3L turbo/plug-in hybrid, 288 hp, 388 lb-ft of torque
Performance
- Curb weight: 1600 kg (2 L), 1875 kg (Hybrid)
- Acceleration (0-100 km/h): 6.5s (2L), 5.6s (Hybrid)
- Towing capacity: 907 kg
Gearboxes
- Standard: 9-speed automatic (2L), 6-speed automatic (Hybrid)
- Optional: none
- Drive mode: all-wheel drive
Tires
- 225/55R18
- 235/45R19
- 235/40R20
Tank capacity and recommended gasoline
- 51 L (2 L), 42 L (Hybrid)
- Ordinary
Dimensions
- Wheelbase: 2636mm
- Length: 4528mm
- Height: 1601mm
- Width: 2082 mm (exterior mirrors included)
Historical and political factory
The Alfa Romeo Tonale was born, just like the Dodge Hornet for that matter, at the Pomigliano d’Arco plant. This one, located very close to Naples, assembled for a long time (from 1972 to 1984) the Alfasud model, the first Alfa Romeo with front-wheel drive. This factory had an important social role for the Italian State. The latter, then owner of Alfa Romeo, wanted to promote employment in the regions of southern Italy and thus put an end to the immigration of young generations to the north of the country.
Last presence in Grand Prix in Montreal?
Anxious to increase its international notoriety, Alfa Romeo has been the main partner of the Sauber team for several years now. The latter, recently acquired by Audi, pushes Alfa Romeo towards the exit. The commercial agreement between the two parties ends this year. But if we believe the rumor circulating, the Italian brand wants to duplicate this business partnership with the Haas team next season.
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