The newspaper wants to make its content accessible on all distribution channels. The explanations of Bertrand Gié, director of the Figaro news division.
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Gone are the days when Le Figaro was just a print media headline. After being deployed on social networks and podcasts, the brand is moving into audiovisual. From Monday April 17, Le Figaro TV Ile-de-France will be broadcast on channel 34 of TNT in the Paris region, throughout the territory via cable, satellite and Internet service providers, and on the app and website Figaro.
On the program: decryption, analysis through debates led by editorial journalists, with a prism for Ile-de-France news.
As for Figaro Radio, it is already available in DAB+ in Paris, Marseille and Nice, and on the Radio Player platform. “Our goal is to apply for new radio and TV frequencies”explains Bertrand Gié, the director of the news section of Le Figaro, media guest of Célyne Baÿt-Darcourt.
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