with the film festival, the return of spectators

A party to try to give back to the French the taste of the dark rooms. Since Monday, July 4, the session is four euros in all cinemas. In many towns, such as Tours (Indre-et-Loire), the public was won over. “It’s an opportunity to go see a film that I might not have seen otherwise and to have a little family outing”, says a woman. A breath of fresh air after two difficult years and a worrying first half.

“It’s nice, we open the doors and we already have almost 70 people who have returned in ten minutes”, specifies Mehdi Belhadj, director of cinema. According to attendance figures, 25 to 30% of spectators have not returned since the Covid crisis. Even if the big American productions, like Top Gun, are doing well, French films are struggling.