Lincoln, Ford’s famous luxury brand, is reportedly about to announce even earlier electrification timelines for its lineup than previously announced last June.
Posted at 12:57 p.m.
This is the Reuters agency which obtained the information from sources inside the manufacturer. This new plan essentially aims to offer all-electric versions of all models currently sold by Lincoln. Its portfolio is entirely made up of SUVs in the key luxury segments, namely the Corsair, Nautilus, Aviator and Navigator.
Its first salvo would be given as early as the end of 2024 with a template similar to that of the Aviator, according to Reuters. To ensure, among other things, lower development costs, the smaller SUVs would be based on the revised Ford Mustang Mach-E platform.
The electric version of the Navigator, the brand’s most imposing creation, would be launched in 2026, at the end of this marketing schedule. It would be based on the platform of the Ford F-150 Lightning.
This information is disclosed at a rather opportune time. Cadillac, its longtime competitor, is preparing the arrival at dealerships in the fall of the first copies of the Lyriq, the first electric model in its history.
This shift – supported by Ford’s investments in electricity of more than 22 billion US dollars – would undoubtedly provide Lincoln with the axis of differentiation so sought after for years. This brand, once recognized as a jewel of North American luxury, has been looking for itself for many years because of too much technical promiscuity with Ford products.
The attraction of electric in a luxury design is also undeniable thanks to the great refinement of these models free of vibrations and emitting a priori practically no noise.