the display of the maximum amount on real estate ads will be mandatory in April

This obligation, which currently concerns real estate agencies, will then be extended to advertisements for individuals.

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Will the decree improve compliance with the law? The display of the maximum rent allowed by the rent control will be compulsory from April 1 in the municipalities which apply it, on the announcements of real estate professionals, according to a decree of the Ministry of the Economy published Friday 4 February. The rent control applies in Paris, Lille, Lyon, Villeurbanne and in 18 municipalities of Seine-Saint-Denis. Bordeaux and Montpellier are to be added in 2022.

The mandatory information is the reference rent, fixed by decree according to the characteristics of the property (district, date of construction, furnished or unfurnished), this rent increased by 20%, i.e. the limit authorized by the rent control and, if necessary, the additional rent, which makes it possible to exceed the limit if the property has certain characteristics of location or comfort.

The obligation “will also soon be extended to advertisements published by individuals”, underlines the Minister of Housing, Emmanuelle Wargon, quoted in the press release. Agents, representatives, etc., who must now display the tariff of their fees, will now have to specify that it is a tariff “maximum”, in order to open up the possibility for clients to trade it lower.


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